In The New Everyday: Views on Ambient Intelligence, Stephano Marzano had this to say about experience design:
An experience is not something that is fixed or identical for everyone, but rather something that is unique and individual. The world we perceive and the way that we perceive it are both developed over time through experiences, and in turn colour those experiences. As a result, we cannot presume to develop solutions that dictate the experience someone will have; instead we have to anticipate and design towards these anticipated experiences.
(Marzano, p. 46)
The idea of experience design is an inherent part of museum and exhibit interiors. While Marzano wasn’t necessarily writing about the experience of place his words are exceptionally relevant. In designing spaces that should relay a message, depict an event or evoke a certain emotion, how can designers can anticipate what individuals will perceive? I feel that the answer can be found in environmental psychology. While individual experiences may differ the biological triggers for a human response are similar for all human beings, with some marginal differences due to cultural or personal preferences
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